“I generate employment” – One of the biggest motivators for any entrepreneur. And that was the line that encouraged me to write about Preety Toshniwal.
Preety Toshniwal is different from the founders I have written till date about. The reason is because of her products. She is the founder of PJ Craft & Fun, where she creates door hanging, home decor & DIY kits for Toran & Bandarwar (home decor products mainly used during Indian festivals). Remember those wall hanging craft which you buy for Diwali?? Bandarwar is one of them 😀
𝐏𝐉 𝐂𝐫𝐚𝐟𝐭 𝐡𝐚𝐬 𝐝𝐞𝐥𝐢𝐯𝐞𝐫𝐞𝐝 𝐨𝐯𝐞𝐫 10,000+ 𝐃𝐈𝐘 𝐤𝐢𝐭𝐬 𝐭𝐨 𝐦𝐨𝐫𝐞 𝐭𝐡𝐚𝐧 200 𝐜𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐥𝐚𝐬𝐭 𝐭𝐡𝐫𝐞𝐞 𝐲𝐞𝐚𝐫𝐬, 𝐢𝐧𝐜𝐥𝐮𝐝𝐢𝐧𝐠 𝐢𝐧𝐭𝐞𝐫𝐧𝐚𝐭𝐢𝐨𝐧𝐚𝐥 𝐬𝐡𝐢𝐩𝐩𝐢𝐧𝐠. 𝐀𝐧𝐝 𝐚𝐥𝐥 𝐝𝐨𝐧𝐞 𝐛𝐲 𝐡𝐨𝐦𝐞 𝐚𝐬 𝐭𝐡𝐞 𝐨𝐟𝐟𝐢𝐜𝐞. 😀
The best part is that Preety Toshniwal is generating employment further for her buyers. Buyers can buy the kits, make products, and sell them further. She keeps her pricing low so the buyer can earn a margin.
And did I tell you how it all started? All from one YouTube Channel. Where she began guidance on how to make a Bandarwar (https://lnkd.in/g5sn-GZK) and now it has 99k subscribers !!!
Inspiring. Isn’t it? On top of that, when you meet her – you will be amazed at the humbleness she carries.
Preety Toshniwal, I appreciate your hard work, commitment, and growth. We look forward to PJ Craft & Fun being a BIG BRAND NAME someday.
Cheers !!!