About
18 years building businesses, shaping brands, and running organisations across finance, marketing, and operations.
The Person
I am a minimalist at heart — and that philosophy has shaped everything I have built. Over 18 years, I have worked across finance, marketing, and operations, earning an MBA along the way and founding three organisations that operate in very different but complementary spaces.
I believe in clarity over complexity, and purpose over noise. That belief has guided how I hire, how I build, and how I advise. It is also what drives my writing, my initiatives, and the communities I have built around reading, fitness, and intentional living.
Beyond business, I run a readers' club with over 100 members, host mentorship sessions every Saturday, and speak at colleges and universities on minimalism, entrepreneurship, and self-mastery. I am currently working on a book on minimalism — the philosophy, the practice, and its application in modern life.
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Years of Experience
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Organisations Founded
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Readers' Club Members
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Seminars Conducted
Organisations
Three businesses built on distinct ideas — connected by a shared conviction that clarity and purpose produce better outcomes than complexity and noise.
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Digital Marketing & AI Automation
An AI-driven transparent marketing firm that helps small and medium businesses set up complete marketing systems. From SEO and social media to web design and campaign execution — Get You At takes the complexity out of digital marketing and gives SMEs the pathway, tools and strategy to grow with clarity.
What I've built here
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Knowledge Process Outsourcing
A content creation and academic support firm helping students in the United States with homework and assignments. Over a decade in, Beyond Avg has built a reputation on academic rigour, consistency, and quality that earns long-term client relationships. Operations are managed day-to-day by a seasoned internal team.
What I've built here
03
Philosophy & Publishing
A platform built to spread the philosophy of minimalism — through ebooks, newsletters, and speaking engagements at colleges and universities. MinimalisTee is the most personal of the three organisations. It is where I work through my own thinking and share it with people who are looking for clarity in a noisy world.
What I've built here
Education & Credentials
ISB
Hyderabad
Integrated with live masterclasses on AI in Digital Marketing. Focus on data-driven strategy and modern marketing systems.
IIM
Kolkata
Six-month intensive programme covering planning, implementation, and measurement of digital and social media marketing to drive awareness and sales.
MBA
ICFAI
Postgraduate degree with a specialisation in Finance, building a strong foundation in financial management, investment analysis, and business strategy.
DigiVidya
Covers email marketing, social media, SEO, content marketing, inbound marketing, and Google Ads.
For seminars, panel discussions, college events, or corporate workshops — share a few details and we will take it from there.